More leads for audit firmsFlat fee, no cut10+ fitting shortlists / month
Be the firm buyers findwhen they need SOC 2.
15,000+ companies research SOC 2 here every month.
When they ask Google or ChatGPT who to hire, the answer often comes from these pages.
Hub puts your firm on the directory, the homepage, three markets you pick, and the
briefs you fit.
Anonymized until the buyer picks you. Matching stays free and fit-first.
15,000+
companies researching SOC 2 here each month — 62%
US & Canada, on the same pages assistants cite.
89,000+ AI Search impressions in the last 28 days. Each means
Google showed a link to this directory in AI Overviews or AI Mode.
190,000+ AI citations in the last 30 days. Each means Microsoft showed
this directory as a source in Copilot or a partner answer.
how buyers find auditor firms
Lists, AI answers, and briefs.
Most buyers start with a list or an AI search, then email firms on their own. Rankings
and AI answers are how they find you. Briefs are the ones we route.
01Our pages are top 10 in 67 of 100 commercial Google queries
Niche rankings
The listicles and category pages buyers open: "best SOC 2 auditors for healthcare," "Type 1 vs Type 2 firms," and the rest. You're listed among 192 firms compared on fit, price, and timeline.
02We're cited for 88 out of 100 commercial queries asked to ChatGPT or Google AI Overviews
AI search
When a buyer asks an assistant who should audit them, the answer is often assembled from these pages. A current profile gives those systems something to quote.
03We route 40+ buyer briefs to audit firms every month
Fit-matched briefs
A buyer describes what they need; fitting firms surface. If the matcher selects yours, you receive an anonymized brief (industry, scope, timeline, budget). The buyer's identity stays private until they choose you.
How we rank for 100 commercial searches, split by channel
Google AI Overview75.0%
Google organic top 1067.0%
ChatGPT61.0%
our ranking page our guides
100 commercial auditor-selection queries, US/English, August 28, 2026. Each channel measured separately and never added together.
the offer
Auditor Hub Sponsor
Sponsorhip covers the directory, homepage, three markets, and the monthly shortlist guarantee.
Segment is the same product on one market.
Auditor Hub Sponsor Recommended$2,500 / mo$7,500 billed quarterly · cancel before the next quarter
Your firm appears on the directory, homepage, and three named segments it qualifies for. Those placements stay fixed for the full quarter. Featured placement on the Best SOC 2 Auditors page is included only if your firm already clears that page’s bar.
Sponsored presence on the directory and homepage
Featured placement on the Best SOC 2 Auditors page if your firm independently qualifies — for US firms, a verified AICPA peer-review Pass
Persistent placement in three named qualifying segments for the full quarter
We send your current authorized prices on supported briefs after your firm is matched
Monthly report covering placements, quotes sent, introductions, and known outcomes
Five seats total. $7,500 is charged at checkout. Choose three available qualifying segments after purchase; those placements remain fixed for the quarter. Keep your Hub price while continuously subscribed.
Two narrower ways to sponsor
Choose Segment for one market. Choose Insights to put a named expert in the guides, instead of buying a list row.
Segment Sponsor$900 or $1,500 / mo$2,700 or $4,500 billed quarterly · one 90-day term
Be the first Sponsored firm on one named market’s page bundle. Buyers on those pages are already comparing auditors by industry, framework, platform, audit type, or region.
Best for: firms that want one named market.
First Sponsored row on every qualifying page in the bundle
We send your authorized prices on supported briefs after matching
Monthly report with placement views, clicks, quotes sent, introductions, and known outcomes
No charge to reserve. We confirm fit, exact pages, recent demand, and the quarterly total before checkout.
Insights Sponsor$900 or $1,500 / mo$2,700 or $4,500 billed quarterly · one 90-day term
Put a named expert on the guides buyers read before they shortlist. Sponsor one topic across 8–12 guides, with a labeled sponsor module and two attributed contributions.
Best for: firms that prefer attributed expertise to paid list placement.
One sponsor per topic for the quarter
Expert name, role, firm, and visible Sponsored label
Monthly article inventory, reach, module clicks, and contribution readership
No charge to reserve. We confirm the article list, expert, source-material deadline, and reporting scope before checkout.
What happens after you become a sponsor
01 · checkout
Stripe charges the quarterly fee and collects your firm name, website, and billing details.
02 · activate
You choose three available qualifying segments. We publish those fixed placements and load only the pricing your firm has explicitly authorized.
03 · report
Each month, you receive placement, quoting, introduction, and known-outcome reporting. Hub also includes the 10-shortlist refund check.
real sample briefs
40+ SOC 2 buyer briefs routed in the last 30 days.
A sample of real briefs. Buyer identity stays off until they pick a firm.
Digital health platformUS
Type
First-time Type 1
Scope
SOC 2 only
Team
51–200 employees
Timeline
6 months
Regulated health data; readiness in progress
AI infrastructure / LLM platform
Type
Type 1 or Type 2 (scoping)
Scope
SOC 2 only
Team
51–200 employees
Timeline
Evaluating
Large-language-model infrastructure; still choosing Type 1 vs Type 2
Fintech / tax-workflow softwareUS
Type
First-time Type 2
Scope
Multi-criteria
Team
11–50 employees
Timeline
ASAP
Cloud
AWS
Tax-workflow software for accounting firms; Security + Availability + Confidentiality; 1–3 in-scope systems
Data infrastructure / developer tooling
Type
First-time Type 2
Scope
SOC 2 only
Team
11–50 employees
Timeline
6 months
Healthcare SaaSUS
Type
First-time Type 1
Scope
SOC 2 only
Team
11–50 employees
Timeline
6 months
Cloud
AWS
K-12 ed-techUS
Type
Type 1 + Type 2
Scope
Multi-framework
Team
101–150 employees
Timeline
3 months
Cloud
AWS
Student-data capture + analytics; Security + Confidentiality; 1–3 systems; controls built, not yet on a platform
Privacy-preserving real-world evidence for biopharma + health systems; Security only; 1–3 systems; Drata for evidence
Content verification (fraud prevention)Argentina
Type
First-time Type 1
Scope
SOC 2 only
Team
1–10 employees
Timeline
ASAP
Hardware-attested photo/content verification for insurance, legal, media; cloud + systems TBC
Post-quantum cryptographyUK
Type
First-time Type 1
Scope
SOC 2 only
Team
11–50 employees
Timeline
3 months
PQC for IoT and embedded devices; on Vanta; general-readiness stage
Data analytics / data services
Type
First-time Type 1
Scope
SOC 2 only
Team
51–200 employees
Timeline
ASAP
Large-scale consumer/PII datasets on cloud infrastructure
Fintech CRMAustralia
Type
First-time Type 1
Scope
SOC 2 only
Team
1–10 employees
Timeline
3 months
CRM for brokers, financial planners, and accountants
the guarantee
Every month is 10+ fitting shortlists, or that month is free.
We guarantee the part we control: a place on fitting buyers' shortlists. Whether they
reply is up to them. Miss the floor and that month is refunded.
A match = your firm placed on a fitting buyer's shortlist (the
fit-matched set we show a buyer for a brief you fit). It's a place on the list, not a
reply, a lead, or a deal — the buyer decides which firms they contact. The same count
drives your monthly report and this guarantee.
The floor is shortlists, not closed work. 10 a month is
30 a quarter. The firm in the table below turned that exposure into
31 qualified calls and 4 signed clients in
3 months, at its own close rate. Run the same math against a
$60,000–$150,000 client.
For your independence reviewer
Hand them this line, verbatim: This firm advertises on soc2auditors.org. soc2auditors receives no fee contingent on your engagement and takes no part of the firm's fee.
the alternatives
How this compares to referrals and ads.
Most firms still find clients through referrals, a vendor marketplace, or paid search.
Referrals and word of mouth
Real — and impossible to forecast. Briefs here carry a monthly shortlist floor, and you still pay nothing per deal.
A platform's marketplace
Useful, but you're inside a vendor's tool and ranked by their priorities. This directory is independent — no software to adopt, no cut of your fee, and fit still comes first in matching.
Paid search and ads
You pay per click and bid against every other firm. Sponsorship is one flat quarterly fee for buyers already comparing auditors. The table below is one firm's numbers.
the math
A client here ran ~$1,500. On Google Ads, ~$19,000.
One firm's numbers: an 18-person US SOC 2 practice, founded 2022, first 3 months on
the directory, held against the Google Ads year before it.
Per signed client
Google Ads · 2024
Here · 3 months
Spend
$38,000
$6,000
Qualified calls
11
31
Clients signed
2
4 · $184K ARR
Cost per client
$19,000
$1,500
Same firm, same market, two channels. About 13× cheaper per signed client, with more qualified calls.
Figures reported by the firm (anonymized), measured on its own sales calls, across lists, AI answers, and routed briefs.
A Type 2 renews every year, so one client is typically worth
$60,000–$150,000
over its life. At the low end, one signed client covers years of a Hub seat.
read before you buy
Skip Hub if any of this is you.
We'd rather you keep your money than buy a seat that won't pay off. Skip it if you:
Won't share a price to quote
Autoquote works by holding your standing price list and quoting on your behalf. If you won't give us even a ballpark range, we cannot prepare an offer without asking you to price each request.
Price above what buyers ask
If your minimum engagement sits well above the ranges in these briefs, and the niche doesn't match it, the fit won't be there.
Your niche has no demand here yet
If buyers in your segment aren't coming through the directory yet, a seat can't route what isn't there. Use the optional page review to check your qualifying surfaces and recent demand.
Want to buy the leads
Payment never overrides fit. If that's the deal you're after, Hub does not sell it at any price.
If any of those is you, verify the free profile and keep your money. It remains eligible for normal fit-based matching.
questions
Asked before signing.
Does paying change where I'm listed?
+
Yes, on the surfaces Hub includes: sponsored positions on the directory and homepage, plus fixed featured rows on three named segments you qualify for. It does not add you to the Best SOC 2 Auditors page unless you already clear that bar editorially. On buyer briefs, payment never overrides fit — sponsorship only affects visibility on pages; matching stays fit-first. Among firms on the same editorial list, sponsorship may reorder only after fit is equal; it cannot move a worse-fit firm ahead of a better-fit one.
How can a fit-first system promise 10 matches?
+
The guarantee is a delivery floor after the fit rule, not a purchased rank. Miss it and that month is free.
What's a qualified buyer, and how do you validate one?
+
A real company that filled out our match form asking for SOC 2 quotes. It clears our bot and spam checks, gives a real spec (industry, cloud, size, framework scope, Type 1 vs Type 2, timeline, budget), and only reaches you if your firm fits it. You get the anonymized brief; the buyer's identity stays private until they pick you. It's a real buyer whose shortlist you're on, never a scraped contact or a sold lead.
What conversion rate can I expect?
+
That part is mostly on you. Conversion depends on your positioning, your offer, and how you run the scoping call and close. We don't touch any of that. What we control is putting you on the shortlists of qualified buyers who fit. For context, one firm we've tracked closely turned about $6,000 into 31 qualified calls and 4 signed clients, across lists, AI answers, and routed briefs, measured on their own sales calls. A signed Type 2 client renews for years, so even a modest close rate pays a Hub seat back many times over.
How does billing work for Hub?
+
One flat $7,500 quarterly fee, billed at checkout; cancel before the next quarter. Checkout runs on Stripe, with an invoice and receipt for your books. The shortlist floor and any missed-month credit are in the guarantee.
Can I pay when I close, or do you take a cut?
+
No. Hub is a flat advertising fee billed at checkout, the same whether you win the work or not. That is the entire arrangement. Hand the one-line disclosure in the guarantee to a QC reviewer.
What if Hub is full?
+
Hub is capped at five firms. If all seats are held, we'll add you to the waitlist and tell you where the line stands. Free profile verification remains open and eligible for normal fit-based matching.
My firm isn't a US boutique. Does this work for me?
+
Usually. Every brief carries region and budget, so you can see the mix rather than a blended average. Use the optional page review to preview three qualifying pages, recent reach, and placement order. The one-line disclosure in the guarantee is the same starting point for CPA Canada and similar codes.
How do you measure AI visibility?
+
Google and Microsoft independently measure the same visibility: this directory appearing inside AI-generated answers. Google: Google Search Console, Generative AI performance (Search) reports property-level link impressions across Google AI Overviews + AI Mode. Microsoft: Bing Webmaster Tools, AI Performance — citation sources: Microsoft Copilots and Partners reports 190,000+ source citations in the last 30 days. Commercial answer coverage: on August 28, 2026, we ran 100 fixed auditor-selection queries. This directory was cited in 61 ChatGPT answers and 75 Google AI Overviews. These systems count different events, so we label them separately and never add them into a headline rate.
checkout
A Hub seat, or a free listing.
Hub is a flat fee, and every month is 10+ fitting shortlists
or that month is free. Or verify the free profile and remain eligible for normal
fit-based matching.
